Camp Summit 2024 Recap: Training, Team Bonding, and Lots of Karaoke!
This year, we packed our bags and headed to Little Rock, Arkansas, for Flypaper's annual Summit, and it was a blast! The theme? Camp Summit. But it wasn't all just campfires and s'mores; we dove deep into training sessions designed to help our team better serve our current clients and continue growing your businesses. Here's a little peek at what we got up to:

The Art and Science of the CNA Workshop
This was a big one for us! Every team member sharpened their skills in conducting a Comprehensive Needs Analysis (CNA), which is our go-to process for understanding the ins and outs of your business. We learned how to approach your business from your customer's perspective, helping us create tailored marketing strategies. It's all about staying one step ahead and ensuring your marketing fits like a glove.
Holistic Account Management
After perfecting our CNA techniques, we expanded our thinking with holistic account management. Our goal is to go beyond cookie-cutter services and give each of you a unique, personalized approach. We talked about how to serve our clients even before and after the typical "need." So, expect us to be more proactive, identifying opportunities to boost your digital presence before you even ask!
Personality Training
We also took the DISC Personality Assessment, learning how to better collaborate with both our clients and fellow teammates. With a better understanding of personality types, we're more equipped to customize our communication style and workflow to fit each of you, ensuring smoother and more effective working relationships.
Celebrating This Year’s Winners!
Of course, no Summit would be complete without recognizing our team’s incredible achievements! This year’s award winners really stood out for their hard work and dedication:
- Most Multimedia Contributions – Little Rock
- Most Multimedia Contributions by Rep – Tiffany Armstrong
- Highest Revenue Growth (Large Market) – Little Rock
- Highest Revenue Growth (Small Market) – El Dorado
- Most New Accounts – Chattanooga
- Most New Accounts by Rep – Kara McNabb
- High Revenue Growth by Rep – Kara McNabb
- Top Closer – Alli Masley
- Highest Sales AVO (Average Value of Order) – Jessica Downer
- Highest Customer Specialist AVO (Average Value of Order)– Kai McCown
- Most Upsell Contracts – Jamie Lawrence
- Flypaper Flying Star – Kelsey Higginbottom
- Flypaper Foundation Award – Kara McNabb

Summit Fun & Team Bonding
But it wasn't all work! Each night, we kicked back with dinner, bowling, and even some epic karaoke (we won't name names, but a few hidden talents were definitely discovered!) The best part? Getting to connect with colleagues from different markets, sharing experiences, and creating memories. Some of us even stayed the weekend to catch the Tennessee vs. Arkansas game – talk about team spirit!
As always, the goal of our Summit was to ensure that we're growing as a team so that we can continue helping you grow your business. We're all about bringing new ideas and fresh perspectives to the table, and we can't wait to implement everything we learned to better serve you.
