Advice To Help Your Business Grow In 2022!

Here at Flypaper, we know a thing or two about Digital Marketing. Here is our advice for your business in 2022!

Kyle | Lead Product Specialist - Hot Springs, AR


“The one thing every business needs nowadays is a well-built website. If you just started a business, you should really have your website built or in-work even before you secure your new business cards. A simple website with relevant content and keywords are the driving factors for a website’s success, and mastering those will nearly guarantee more valuable organic traffic to your business.”


Claudia | Product Specialist - Fayetteville, AR


"More than anything, businesses need to be open to change. The marketing world is evolving and even things that worked two years ago are out of date now. Find a company who keeps up with new trends and new recommendations by Google so that you can focus on your business and let the marketing experts handle bringing you new quality leads."


Nicole | Product Specialist - Little Rock, AR


"In 2022, it’s a good practice to try and ask at least 20 customers a week for a google review. Remember that they won’t all respond. For this, first make sure you have a Google My Business listing. Then ask your clients in person or via text if they would rate your services, then send them the link to your google my business review page and tell them you’d love it if they’d let others know about their experience."


Kelsey | Agency Manager - Nashville, TN


“In 2022, we think business should keep it local whenever possible. Whether it is the supplies you use, the products you sell, or the companies you partner with. Staying local makes the community stronger, and a strong community leads to a better chance to grow for local businesses.”


Trevor | Campaign Specialist - Little Rock, AR


"Business owners in 2022 need to understand the importance of establishing an online presence with proper optimization to increase their local reach. Google Ads are a great option for businesses as they can test their services first and then scale their growth with successful campaigns. The combination of a functioning website paired with Google Ads can result in quick return on investment and high profit margins for business owners."


Mercedes | Campaign Specialist - Fayetteville, AR


"The top two ways to grow your business in 2022: 1. Excellent Customer Service, and 2. Online Marketing. Online marketing will get you in front of the customers you want, and excellent customer service will keep them as long-time customers. Online marketing and excellent customer service are a pair that will grow brand awareness in your community, increase your business, and make you money!"


Scott | Digital Media Consultant - Little Rock, AR


"A good digital presence is no longer a “nice to have” It’s now a “have to have”. My background is is yellow pages. Yellow pages was the first search engine which was replaced by Google years ago. When someone needs your services they go to Google. Google has become a verb; "Google it". Make sure you’re dealing with a digital company that has a good track record in optimizing your site for Google so that it eventually shows up on the first page when people are looking for your services. Be patient; It takes some time to convince Google that you’re one of the best options for the search query. Anybody that tells you they can make it happen fast and for a cheap price is either lying to you or doesn’t understand the business. Secondly, you need a good website just to look legit. Potential customers WILL go online to check you out. If they look for you and you don’t have website at all they wonder if you’re even legit. If you still don’t have a digital presence, start the new year off by building one, optimizing your business for success. Google’s not going anywhere. It’s time to get in the game!"


Zak | Marketing Manager  - Fayetteville, AR


"You get what you pay for. When it comes to marketing you can do it right or you can do it over and over again. Choose wisely!"

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