10 Mind Blowing Social Media Stats

Taking advantage of the largest medium in the world.

Black smartphone with Facebook login screen; Scrabble tiles spell

We work with over 500 businesses across the nation, and many of the questions we receive each day remain the same. There are prevailing concerns about whether or not customers are actually on social media and if there is a need for professionals like Flypaper to handle what sometimes seems like is just for pictures of dogs, trendy food, and selfies.

However, businesses across all industries have found ways to discover new business, build brands, and engage with their current customers on social media faster and more efficiently than ever before. Flypaper is the catalyst for you to accomplish the same, but in the words of Reading Rainbow's LeVar Burton, "You don't have to take our word for it." Here are 10 mind blowing social media stats that speak for themselves:

A man in a blue shirt says,

1. 2.8 billion people were using social media by the end of 2016, up 21 percent from 2015.
2. 83 percent of Americans have a social media account.
3. 48 percent of Americans have interacted with companies or institutions on at least one social media network.
4. 59 percent of Americans who have a social media account agree that customer service via social media has made it easier to get questions and concerns resolved.
5. Facebook remains the most-used social media site among all ages, used by 64 percent of Americans 12 and up.
6. Facebook accounts for one in every six minutes spent online and one in every five minutes spent on mobile.
7. A colossal 50 million businesses use Facebook Pages.
8. Every second, 6,000 Tweets are sent.
9. A whopping 68 percent of Instagram users engage with brands regularly.
10. Engaged Instagram followers are worth more than those on Facebook, with an average order value of $65 versus $55.

READ MORE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/

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